The Bachelor of Business Administration in Retailing (IGNOU BBARL) is a three-year undergraduate programme offered by the Indira Gandhi National Open University (IGNOU). The IGNOU BBARL programme is designed to provide students with the knowledge and skills necessary to pursue a career in the retail industry.
History of IGNOU BBARL Course.
The Bachelor of Business Administration in Retailing (BBARL) is a three-year undergraduate program offered by the Indira Gandhi National Open University (IGNOU). The IGNOU BBARL program is designed to provide students with the knowledge and skills necessary to succeed in the retail industry.
The BBARL program consists of 96 credits of coursework, which are divided into three levels:
- Diploma in Retailing (DIR): This level consists of 32 credits of coursework and is designed to provide students with a foundation in the retail industry.
- Advanced Diploma in Retailing (ADIR): This level consists of 32 credits of coursework and is designed to provide students with specialized knowledge and skills in retail management.
- Bachelor of Business Administration in Retailing (BBA): This level consists of 32 credits of coursework and is designed to provide students with a comprehensive understanding of the retail industry.
Students can complete the IGNOU BBARL program in a minimum of three years and a maximum of six years.
Here is a table of the BBARL course history:
| Level | Course Code | Course Title | Credits |
|---|---|---|---|
| DIR | BRLT-001 | Introduction to Retailing | 4 |
| DIR | BRLT-002 | Consumer Behavior in Retailing | 4 |
| DIR | BRLT-003 | Retail Management | 4 |
| DIR | BRLT-004 | Retail Marketing | 4 |
| ADIR | BRLT-005 | Retail Buying and Merchandising | 4 |
| ADIR | BRLT-006 | Retail Operations Management | 4 |
| ADIR | BRLT-007 | Human Resource Management in Retailing | 4 |
| ADIR | BRLT-008 | Retail Finance and Accounting | 4 |
| BBA | BRLT-009 | Retail Strategy and Planning | 4 |
| BBA | BRLT-010 | Global Retailing | 4 |
| BBA | BRLT-011 | Retail Information Systems | 4 |
| BBA | BRLT-012 | Retail Entrepreneurship | 4 |
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In addition to the coursework, students are required to complete a three-month internship in the first year and an on-the-job training (OJT) in the second and third year.
The BBARL program is a good option for students who are interested in pursuing a career in the retail industry. The program provides students with the knowledge and skills they need to succeed in a variety of retail positions.
Eligibility
To be eligible for admission to the IGNOU BBARL programme, candidates must have passed the 12th standard examination from a recognized board or university. There is no age limit for admission to the programme.
Course Fee
The total course fee for the BBARL programme is Rs. 27,000. The fee can be paid in installments.
Duration
The minimum duration of the IGNOU BBARL programme is three years and the maximum duration is six years.
Programme Structure
The BBARL programme is divided into six semesters. Each semester consists of two courses. The courses are offered in a combination of print and online materials.
Examinations
There are two types of examinations in the BBARL programme: Term-End Examinations (TEE) and Assignment Evaluation (AE). TEE is conducted at the end of each semester and AE is conducted throughout the semester.
On-the-Job Training (OJT)
Students are required to complete three months of On-the-Job Training (OJT) in a retail organization as part of the programme.
Career Prospects
Graduates of the BBARL programme can find employment in a variety of roles in the retail industry, such as:
- Retail Manager
- Store Manager
- Assistant Manager
- Sales Manager
- Visual Merchandiser
- Buyer
- Supply Chain Manager
Programme Guide
The IGNOU BBARL course programme guide 2023 provides detailed information about the programme, including eligibility, admission, course structure, examinations, and career prospects. You can download the programme guide from the IGNOU website.
Additional Resources
In addition to the programme guide, the following resources can be helpful for BBARL students:
- IGNOU BBARL Syllabus
- IGNOU BBARL Study Material
- IGNOU BBARL Previous Year Question Papers
- IGNOU BBARL Discussion Forum
Here is the List of All IGNOU BACHELORS COURSES.
