Are you aiming to build a successful career in the ever-growing Indian service sector? IGNOU BBASM Study Material Look no further than the Indira Gandhi National Open University’s (IGNOU) innovative Bachelor of Business Administration (Services Management) (BBASM) program. This unique degree, optimized for search engines, equips you with the knowledge and practical skills to thrive in today’s dynamic service industry.
The BBASM program is a specifically designed three-year undergraduate course (extendable up to six years) that delves into the core principles of business administration with a special focus on the service sector. This industry encompasses a wide range of businesses, from hospitality and tourism to banking, healthcare, and IT. The IGNOU BBASM program empowers you to acquire the skills and knowledge necessary to excel in the dynamic service industry. With its industry-focused curriculum, work-integrated learning approach, and flexibility, BBASM is an excellent choice for aspiring professionals seeking to make their mark in this ever-expanding sector.
IGNOU BBASM 2025 Highlights
| Name of the Program | Bachelor of Business Administration (Services Management) |
| Exam System | Semester |
| Total Credits | 132 |
| Category | IGNOU BBASM |
IGNOU BBASM Study Material – Syllabus, Notes, Papers, Books
| Course Code | Name of The Course | Notes | Syllabus | Guess Paper | Books |
| First Semester | |||||
| BSM-01 | Fundamentals Of Management | Link | Link | Link | Link |
| BSM-02 | Basics of Marketing | Link | Link | Link | Link |
| BSM-03 | Written Communication Skills | Link | Link | Link | Link |
| BSMA-01 | Basic IT Skills | Link | Link | Link | Link |
| BSMW-01 | Internship Report (Workbook) | Link | Link | Link | Link |
| Second Semester | |||||
| BSM-04 | Foundations of Services Marketing | Link | Link | Link | Link |
| BSM-05 | Focus on The Customer | Link | Link | Link | Link |
| BSM-06 | Understanding Customer Requirements | Link | Link | Link | Link |
| BSMA-02 | Communication and Soft Skills | Link | Link | Link | Link |
| BSMW-02 | Internship Report (Workbook) | Link | Link | Link | Link |
| Third Semester | |||||
| BSM-07 | Understanding Human Behaviour | Link | Link | Link | Link |
| BSM-08 | Basic Quantitative Techniques | Link | Link | Link | Link |
| BEVAE-181 | Environmental Studies | Link | Link | Link | Link |
| BSMA-03 | Advanced IT Skills | Link | Link | Link | Link |
| BSMW-03 | Internship Report (Workbook) | Link | Link | Link | Link |
| Fourth Semester | |||||
| BSM-09 | Introduction to Service Operations | Link | Link | Link | Link |
| BSM-10 | Service Design | Link | Link | Link | Link |
| BSM-11 | Service Quality And Improvement | Link | Link | Link | Link |
| BSMA-04 | Accounting as Information System | Link | Link | Link | Link |
| BSMW-04 | Internship Report (Workbook) | Link | Link | Link | Link |
| Fifth Semester | |||||
| BSM-12 | Economy and Services | Link | Link | Link | Link |
| BSM-13 | Delivering and Performing Services | Link | Link | Link | Link |
| BSM-14 | Managing Service Operations – I | Link | Link | Link | Link |
| BSMA-05 | Data Processing and Reporting | Link | Link | Link | Link |
| BSMW-05 | Internship Report (Workbook) | Link | Link | Link | Link |
| Sixth Semester | |||||
| BSM-15 | Managing Service Promises | Link | Link | Link | Link |
| BSM-16 | Managing Service Operations – II | Link | Link | Link | Link |
| BSM-17 | Service Entrepreneurship | Link | Link | Link | Link |
| BSMA-06 | Research Process | Link | Link | Link | Link |
| BSMW-06 | Internship Report (Workbook) | Link | Link | Link | Link |
IGNOU BBASM Credit System
As we all know, IGNOU has implemented a credit system in the BBASM program in which the candidates have to earn a total of 132 credits to obtain the IGNOU BBASM certificate. Therefore, each of the BBASM courses will have an appropriate number of credits that you will earn only after you complete the particular subject. The BBASM candidates can get to know about the total number of credits that they need to earn to become eligible for the IGNOU BBASM degree certificate. IGNOU BBASM Study Material 2025
IGNOU University is working regularly to revise the BBASM Syllabus Structure to fulfill the current demands as well as to keep connected with the latest curriculum that helps students to achieve their goals as per the latest trends. IGNOU has the right to change and update the IGNOU BBASM Syllabus at any session to offer only the latest course structure. We also work hard for IGNOU BBASM students to provide an updated syllabus structure to them which will help them for their studies. IGNOU BBASM Study Material 2025
Keywords: IGNOU BBASM, Bachelor of Business Administration (Services Management), Service Sector, Distance Learning, Work-Integrated Learning, Indira Gandhi National Open University. IGNOU BBASM Study Material 2025
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